
The science / 4 generations of protection
Ceramic was the 2nd generation.
We apply the 4th.
Paint protection has evolved in four steps. Each lasted longer than the last, until inorganic glass removed the weak link entirely: carbon. Organic coatings contain carbon, and UV and heat break carbon down. Brila cures into pure silica glass (SiO₂). There's nothing organic left to break.
GEN 1
Wax
Natural or synthetic wax that sits on top of the paint.
Washes and bakes offProtection life: weeks to months
GEN 2
Nano / Ceramic
Organic, carbon-based binders. Most "ceramic" coatings sold today.
UV & heat break it downProtection life: fades over time
GEN 3
Organic glass
A glass-like finish that still contains carbon (C–H) groups.
Still contains carbonProtection life: better, still degrades
GEN 4
Brila inorganic glass
Cures into pure silica glass, bonded to the surface. Zero carbon.
Nothing organic to break downRated 8–10 years (Brila Premium)
Animated illustration of how each generation responds to UV over time, not a measured test. Generation classification and composition data from Brila (Japan).
Head to head
Ceramic vs inorganic glass.
Nano / Ceramic
- ChemistryOrganic, carbon-based binders
- Lab testCarbon-hydrogen peaks found in every competitor coating Brila tested
- UV & heatBreak the carbon down, so protection fades
- Cure timeUp to 30 days to fully harden
- UpkeepTop-ups as it degrades
Brila inorganic glass
- ChemistryPure inorganic silica glass (SiO₂)
- Lab testSilicon–oxygen only. No organic matter.
- UV & heatResists UV, acid rain, bird droppings, tar and sap
- Cure time99% hardened in 12 hours, 100% by day 3
- UpkeepNo waxing. Grime has almost nothing to grip.
Hardening speed after application
hardened within 12 hours of application
rated life of Brila Premium
repellency of an organic glass coating
year warranty from King Coating
Test data from Brila (Japan) product literature. Hardness and gloss retention are measured to Brila's own voluntary standard. The lab test refers to Brila's infrared spectrum comparison against three competitor coatings. The cure-speed chart is redrawn from Brila's density data.
Finished in Brila / Premium & Redline
What your customers will see.
Trade account
Stock the 4th generation.
- Manufacturer-direct pricing, no reseller margin
- Cases of 12, pricing set per account
- Application guidance for your team